AUTONEWS

The future of the automotive industry in 2040
After surveying close to 1,000 executives of different car brands, the multinational KPMG sought to answer a question no one dares to answer: what will the automotive industry be like in 2040?
Answering this question without having a foolproof crystal ball is a challenge, especially as this industry lives on transitional days. On the one hand, by what the antipollution rules are becoming increasingly severe; on the other hand, by the expected developments in battery technology, because without them the more eco-friendly 'dream' of electric mobility can be amputated by price - let alone an infrastructure capable of responding to massive loading demands . As if all these variables were not enough, another one is added: the promised autonomous driving that, until you see, suffers from high technology and due legal framework.
As a result of the inquiries it has conducted, KPMG has developed the 2019 Global Automotive Executive Survey, where it anticipates the key transformations that the automotive industry will be targeting over the next two decades. And nothing will ever be like before.
One of the less surprising conclusions is that Europe will lose ground to Asians. Does this mean we're going to be invaded by Chinese cars? Not necessarily, but most likely. China's production serves mainly to supply the local market, but it is logical that lower production costs translate into cheaper end products, with all tAnother of the conclusions, perhaps the most interesting in the climate of uncertainty generated by the political persecution of diesel, is the engine mix. KPMG anticipates that by 2040 half of the cars will continue to be driven by internal combustion engines, gasoline or diesel, including hybrids in this account.
By that time, KPMG predicts, battery-operated electric will represent 30% of the market. An estimate that, for some, will result in a lack of ambition. But it still finds no basis for improving battery technology, which allows electric vehicles to match their fossil rivals. Although these should remain the cheapest alternatives in this horizon. Already the electric-powered hydrogen-powered electric cars are expected to claim nearly a quarter of the market.
In line with what has been anticipated and with the strategy of several builders, it is anticipated that the concept of property will suffer a brutal shake-up. The younger the society, the less value will be given to whether or not you own an automobile. Fertile ground, therefore, for companies that provide mobility services, instead of focusing on the sale of the car.
In this picture, goodbye dealers. Unless they reinvent themselves and take up roles they have not hitherto. Because everything indicates that, whether you like it or not, the cars of the future will be electric or electrified, autonomous and with multiple users instead of a single owner.hat implies, as Europe is not particularly competitive to produce cars.